"He's been tipped by Rolling Stone, worked with Kanye West and been on the cover of US hip-hop magazine, XXL, and now Kid Cudi has come to the UK with his hip hop tones and electro beats that aspire to bring a touch of credibility to the dancefloor. The Kid succeeds. With Crookers delivering a host of loops and samples, this is a world beyond any generic floorfiller. There's oscillations and joy makings in the science of this form, and Kid Cudi's vocals relate a driven individual, eager to escape a lifetime of monotony. Escape in this - day or night."
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